General Management: Processes and Action

Type

Book

Authors

David A. Garvin

ISBN 10

0072432411

ISBN 13

9780072432411

Tags

Industrial, Management, Reference

Description

General Management: Processes and Action by David Garvin focuses on implementation, and the way that general managers get things done. Typically they work through processes like strategic planning, business planning and budgeting to move their organizations forward. A deeper understanding of the skills necessary to influence the design, direction and functioning of processes is essential to effective management. The aim of the General Management is to develop in students a deeper understanding of these activities and their links to performance. The author, David Garvin, is known for his cases. His cases are currently being used at such schools as Wharton, Stanford, Columbia and MIT. - from Amzon

Number of Copies